Rethink your social business strategy: Folders vs brains = 30 vs 70!

This presentation is made by a very skilled and dear colleague of mine, Louis Richardson, a master of storytelling and the art of making complex ideas simple and understandable!

In this great presentation he is very thought provoking and points on the really important thing about utilizing the collective IQ of a company. Some creators of corporate social collaboration tools seem to forget that only 30 % of a company’s knowledge resides in folders and databases – while 70 % of the knowledge is contained in people’s heads. How do you utilize that with shared folders?

It is about time to think again – and outside the box.


1 Comment

  1. Thanks Arne for sharing this. BTW…the 70/30 number came from an Delphi Group study…in case anyone asks.


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